Attracting your target audience

What ways would you go about making your target audience want to come to see the film?

 There are multiple ideas i have to how i can attract the target audience to come and see the film. As are film is an action movie targeting males between the age of sixteen and older we believe advertising the movie will be successful if we follow these steps. Firstly we believed advertising the in male based areas would work best for us. Therefore sporting events such as football which are male dominated in attendance will be good and cheap for us to advertise at. We could also build a movie trailer which we show between TV sports programs. We could also launch a large advertising campaign on social media as it's free and can reach millions of people all across the world. Therefore social media would give us free international advertisement which in other forms could cost loads of money therefore taking away from the profit created on the movie.  Advertising the movie in movie theaters is also obviously something we could do to target other movie watchers. Most likely we would like to advertise in other action movies so then you are obviously targeting people who like action movies.

Jordan Rolf

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